Marketing, Communications & Community Engagement

In the Division of Communications and Engagement, our purpose is to assist Kansas City Public Schools to provide a high-quality education that prepares all of our students, regardless of background or circumstance, for success in college, career and life.

Our Marketing, Communications and Community Engagement team believes 1.) we have a responsibility to communicate effectively with internal and external customers; 2.) that focused, meaningful public engagement supports the district’s goals, and that effective communication:

is a two-way process with internal and external customers.
helps increase student performance, innovation and well-being.
is the responsibility of every employee of the district.
is in the best interest of students and staff.

We support KCPS’s strategic initiatives through:

Internal and External Communications
Marketing and Advertising
News and Information
Media Relations
Event Communication Assistance
Web Services

For additional questions please email us at: communications@kcpublicschools.org.

Vision, Mission and Goals

VISION:

The division will creatively and effectively engage with our diverse community in a timely manner to support the academic, social and emotional development of our students. We will advocate for systemic equity throughout KCPS.

MISSION:

Promote KCPS strengths.
Connect KCPS Families with valuable resources.
Differentiate KCPS messages for our diverse audiences.
Foster transparent two-way communication within the KCPS system and community at large.

GOALS:

Improve the flow of information within the Kansas City Public School system.
Increase the quantity and quality of information between the KCPS and those we serve. (Parents, Students, and Community Members)
Provide Transparency between KCPS and the general public.
Increase organization, culture and professionalism around any district wide initiative or event.

Departments & Offices

The Marketing and Communications Department strives to deliver exceptional experiences and key messaging to those we serve in KCPS and the general public. This is accomplished by producing several forms of original marketing, news and strategic communications content.

Marketing and Communications Departments:

Department of Communications
- Office of Web and Digital Communications
- Office of Multimedia Communications
Department of Public Relations & Marketing
Department of Marketing & Student Recruiting

Offices within the Department of Engagement:

Hope Soriano-McCrary
Chief Marketing & Communications Officer

Elementary

Secondary

Signature

Special/Optional

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